Primers
Enhance your home’s interior and exterior with premium oil, acrylic, and latex primer options.
Best Selling
Fresh Start® High-Hiding All-Purpose Primer
Our highest performing 100% acrylic resin primer.
C$36.99 - C$83.99
Buy Online / Pick Up In Store at participating retailers
Ultra Spec® Masonry Int/Ext High Build Block Filler
A full bodied and high build, latex block filler.
Non-purchasable online, contact store for availability
Non-purchasable online, contact store for availability
Fresh Start® Undercoater & Primer/Sealer
A alkyd premium sealer and undercoater that is ideal for interior wood projects and blocking difficult stains.
Non-purchasable online, contact store for availability
Fresh Start® Deck & Siding Primer
Penetrates wood surfaces for a quality foundation on your most important exterior projects.
Non-purchasable online, contact store for availability
Benjamin Moore® Block Filler
Designed for spraying and filling voids in interior and exterior masonry block.
Non-purchasable online, contact store for availability
Fast Sanding Primer
In just one hour, our Fast Sanding Primer can be sanded to a powder, creating an ideal base coat for an ultra smooth top coat.
Non-purchasable online, contact store for availability
Ultra Spec® 500 Interior Paint - Primer
The professional quality interior primer proven to provide reliable performance on any interior.
Non-purchasable online, contact store for availability
Non-purchasable online, contact store for availability
Stix® Waterborne Bonding Primer
Stix offers tenacious adhesion to surfaces like tile, plastic, galvanized metal and more.
Non-purchasable online, contact store for availability
Non-purchasable online, contact store for availability
Coronado® Block Filler
Packaged with a sprayable viscosity and formulated to minimize tip clogging.
Non-purchasable online, contact store for availability
Prime All® Multi-Surface Latex Primer Sealer
A high quality primer with strong adhesion designed for multiple interior and exterior surfaces.
Non-purchasable online, contact store for availability
Reduced Odour Oil-Based Primer
An alkyd primer/sealer formulated to produce lower odour levels compared to other Insl-X® alkyd primers.
Non-purchasable online, contact store for availability
Drywall Primer
Quick drying and easy-to-apply, this primer delivers hiding capabilities and excellent sealing and holdout.
Non-purchasable online, contact store for availability
High Performance Acrylic Metal Primer - White
A water reducible, rust inhibitive primer formulated for use on steel, iron, and non-ferrous metals.
Non-purchasable online, contact store for availability
High Performance Acrylic Sealer/Finish
A water-based low-sheen clear coating formulated as a seal coat and/or finish for bare concrete floors and other masonry surfaces.
Non-purchasable online, contact store for availability
High Performance Universal Metal Primer
A high-performance, one-component, quick-dry, rust-inhibitive metal primer formulated for use on ferrous metal substrates.
Non-purchasable online, contact store for availability
High Performance Shop Primer
For ferrous metal such as steel and iron, Shop Primer is designed for the general metal finishing and fabrication markets.
Non-purchasable online, contact store for availability
High Performance Concrete and Metal Epoxy Primer
A two-component penetrating epoxy sealer formulated for use on clean, rusted steel where extensive surface preparation is needed, but not possible.
Non-purchasable online, contact store for availability
High Performance Quick Set Epoxy Floor Sealer
A fast-drying, waterborne polyamide sealer for masonry floors.
Non-purchasable online, contact store for availability
High Performance Waterborne Bonding Primer
A rust-inhibitive bonding primer suitable for use on a wide range of metal substrates.
Non-purchasable online, contact store for availability
Eco Spec® Interior Primer
Our greenest and lowest odour primer that meets or exceeds strict environmental and performance criteria
Non-purchasable online, contact store for availability
Frequently Asked Questions
Primer is used to helps with adhesion, hide, and stain blocking. Using primer is highly recommend in these painting situations:
- Bare substrates that have not been previously painted or coated
- Any bare PVC or composite material
- Surfaces that have been sanded down to the bare substrate due to damage
- Surfaces where rust or stains are present
- Dramatic colour changes
- Any hard-to-coat substrates like plastic, laminate, and glass, as well as high-gloss or non-porous surfaces
When selecting a primer, choose between acrylic (water-based) or alkyd (oil-based) options. Acrylic primers are easier to apply, clean up with water, and are more eco-friendly, making them suitable for most surfaces like wood and laminate. Alkyd primers excel at blocking stains from tannin-rich woods, rust, smoke, or water damage and offer strong adhesion on bare wood, both indoors and outdoors.
To apply acrylic primer, begin by stirring thoroughly. Apply one or two coats as desired. For best results, use a premium Benjamin Moore® custom-blended nylon/polyester brush, premium Benjamin Moore roller, or a similar product.
Alkyd (solvent) products should be applied with a natural bristle brush, not a synthetic one.
While many of Benjamin Moore’s paints are self-priming, we recommend a dedicated coat of a high-quality primer, like Fresh Start® High-Hiding All-Purpose Primer. Fresh Start offers superior adhesion and hold for smooth, long-lasting top coats.























